Typically, “staging” is a term used to describe the interior design services to sell a home. Interior decorators and interior designers can easily perform these services. The designer’s qualifications, project time frame, and size/location of the home are major factors in fee determination. If existing furnishings are used the project fee will be decidedly different from renting or purchasing new furnishings. Those furnishings may be sold with the property.
The suggestions below are ones I’ve personally experienced through selling and remodeling multiple properties for my family and for clients.
Before you hire someone to help you, strongly consider the following:
Pretend you are a new homebuyer. Home purchases are emotional decisions. Anything lacking appeal to the masses, should be removed or changed.
The goal should be to make your property stand out from other choices, (comps in the area) and to appear as clean, fresh, bright, open, uncluttered and accommodating as possible.
Avoid pigeonholing your property in a particular style as it will appeal to fewer buyers.
The 6 "Rs" for Staging:
Remove - Edit your belongings. Separate your emotions from the process. Collectibles, personal photos, pet items, worn out furnishings, revealing artwork, valuables, fake plants, mountains of toys, soiled rugs, worn out bedding or bath linens, etc. should be removed. If you are selling during holidays, try not go overboard on the decorations as they do distract from visual first impressions of the home itself.
Repurpose – Decide next steps for your belongings. Organize “like” items and you may be shocked at the unnecessary duplications. Sell, consign, donate, discard, store or keep. Organizations like The Salvation Army will come to your home and pick up larger donations, so you don’t have to deliver them.
Repair - Broken items make buyers wonder “what else is broken”? Repair or replace items like lighting, hardware, grout, plumbing fixtures, soiled flooring, paint, windows, window coverings, smaller appliances, doors, dead landscaping, and roofing materials. Address pet and smoking odors. The front door, driveway, roof, exterior lighting, and front yard are crucial to creating inviting curb appeal. If the budget allows, you may want to replace some items that aren’t broken but are outdated.
Reorganize – Buyers look inside closets, drawers, pantries and garages. I realize this sounds crazy, but I bought all black hangars (after getting rid of most clothing) and organized all clothing in all closets by color (light to dark) and by like item. Looks great! Less is best in the closets. Garages filled with boxes rather than cars is not a good sign.
Refresh – Painting is the least expensive bang for your buck. Neutral wall and ceiling colors are always best for resale. Cabinetry may need to be repainted. Freestanding bathroom vanities and plumbing fixtures are very reasonably priced and readily available as are a wealth of lighting and ceiling fan options. Inexpensive ready-made window and bed coverings dress up a space efficiently.
If you are using your older furniture, consider slip covers to hide stains.
Relax - For showings make sure mirrors, countertop surfaces, appliances are all shiny and clean. Turn on lamps and lights. Turn off music, TV, and get pets out. Flowers and bright fruits in containers are cheery. Don’t use heavily scented candles or air fresheners to avoid overwhelming buyers or stimulating allergens. I always made a fresh batch of cookies prior to showings, and it helped.
Here are some “Before” and “After” minimal staging examples. Enjoy!
Before > After
Comentarios